Archives
After the big launch
After PlayStation 3 had been finally launched Sony seem quite enthusiastic in spite of the few setbacks that appeared. Dave Karraker, the Sony Computer Entertainment’s Director of Corporate Communications, “delivered” to the press the company’s evaluation. They have been till now very satisfied by the new product’s release.
SCEA analyzed the feed-back from the early buyers […]
PlayStation 3 launched in the US
The 17th of November 2006 has represented the most expected day for the increasing community of gamers worldwide: PlayStation 3 has been launched in North America! After all that noise which preceded the launch of the brand new PlayStation, the rumors have turned to be true: the product has been selling very well, at least […]
Senators like it too
PlayStation 3 just banged the world! Everybody has been waiting to buy the product. PlayStation 3 is the real thing! However, one might be surprised that some very important persons are also just waiting to run it! It’s for sure now, PlayStation 3 has fans everywhere. Just for example, according to the Associated Press, Senator […]
Strange things…
The release of the PlayStation 3 was a very expected launch, as anyone could see. People have waited patiently or less patiently this releasing, hoping to live till the day that the brand new product will rest in their hands. However, on the 17th of November THE THING happened: Sony’s PlayStation 3 was launched and […]
New market campaign for PS3!
The new PlayStation 3 has been launched, but it must be supported by a proper market campaign – that was Sony Computer Entertainment America’s strategy for promoting their ultimate PlayStation 3 full computer entertainment system. The campaign’s slogan is “Play Beyond” and is featuring innovative advertisement strategies, as well as viral and online components. However, […]
The Official PlayStation Magazine is dead, long live the PlayStation Network!
On the 15th of November Sony Computer Entertainment America, also known as SCEA, and Ziff Davis Game Group made a special announcement. The Official PlayStation Magazine, know also as OPM, will be soon discontinued in North America; the January 2007 issue will be the last one released.
The Official PlayStation Magazine has been an international video […]